https://player.vimeo.com/video/723473099?h=e9966cf260 Ever wonder what ends up in a video and what ends up on the cutting room floor? Well there is a process, and in this week's #BehindtheStream, the pros at Mainstream take you through the way we sort the good from the great to create the final cut. ...

https://player.vimeo.com/video/737365671?h=fdac44b039&badge=0&autopause=0&player_id=0&app_id=58479 Cold calling not only annoys a lot of people on the receiving end, it also isn't super effective. How about creating videos selling your value, and placing that video on social media, your website and anywhere else your clients hang out online? If you need some inspiration, check out this...

https://player.vimeo.com/video/731829746?h=5a84f67782 One of the most true sayings in sales is "sell the sizzle, not the steak."  I can't think of a better way to do that than creating a video to showcase what makes your product, service or conference stand out.  Check out this week's #BehindtheStream to see how one of our clients highlighted the best...

https://player.vimeo.com/video/737365490?h=47fe901d46&badge=0&autopause=0&player_id=0&app_id=58479 At Mainstream we often have the privilege to work on projects with people who are doing so much good in the world. We LOVE getting the opportunity to help tell the story using the most powerful communication tool there is...

https://player.vimeo.com/video/735050891?h=d5172973ad&badge=0&autopause=0&player_id=0&app_id=58479 Coming up with content ideas can feel paralyzing. And sometimes the best ideas are hiding in plain sight. If you talk to people about the work you do, you have content. How to turn that into video you can post online - well that's our speciality, and what we are...

https://player.vimeo.com/video/731830295?h=6ada029707&badge=0&autopause=0&player_id=0&app_id=58479 If you are training, educating or helping one person, what's stopping you from helping 1000? If you utilize the video medium, the answer to this question is nothing. Have a look at this week's Behind the Stream to learn how one of our clients took an existing training program and...

https://player.vimeo.com/video/735050732?h=2475992428&badge=0&autopause=0&player_id=0&app_id=58479 The logistics that go into putting together an in person event (especially factoring in Covid PTSD) are vast indeed.  So if you have gone to the trouble to set one up, do yourself a favor and make sure you have a video crew there to cover it.  Learn more about the huge...