09 May Behind the Stream: Are You Credible?
https://player.vimeo.com/video/824798787?h=6c2cad1af9&badge=0&autopause=0&player_id=0&app_id=58479 Once you have communicated to your customer that your business is their solution, you're going to need some credentials to back it up. Fun fact: this concept is an old Aristotelian tid bit known as ethos or credibility. While I'm sure Aristotle never imagined using it in video marketing, we...