Happy 2019! I hope you have HUGE successes in your business this year.Was your New Year’s resolution to create marketing videos to help propel your business to new heights? Reach more potential clients? Make more sales?If you've been thinking about making a video but the idea of hiring a production company makes your head spin (what...
If you have read many of my emails (or even just a couple of them) you know that I am BIG on video production education. Are you wondering why? It's not that I don't want you to use our services (because I do), it's more that I want you to be...
Hey There! What's your goal in business? Increase leads? Convert those leads to sales? Well, making a video can help you do that. But before you jump in, there are just a few things to consider. And that's what this week's Mainstream Video Video is all about. Want to dive a little deeper?...
Hey friends, There are a whole lot of moving parts to making a video (and I talk about them a whole lot - see all of the other Mainstream Video Videos for proof). There is a little thing that can take your video from just a nicely lit, clean audio, well-edited...
Listen, I know we are busy. We are ALL busy. And whether you are a CEO with hundreds of employees, or the owner of a start-up small business just dipping your foot into the video marketing pool, it can be hard to make time for video. I DO get it....
When I first started talking to people about video, they fall into one of two categories. They are either doing videos, happy with their team, the results and understand the investment of paying a full-service production team. Or they are like the rest of us who have: Made videos for...
I know that by this point on our journey you have started a plan for creating your video or even have one in the can (video speak for “finished”). Before you get too excited I want to tell you another #hardtruth. One video isn’t going to cut it. I know it's harsh, but...
I can’t stress enough how important it is to understand the journey your buyers are on. Just like you can’t move too fast too quick on a first date, you can’t tell your customers everything about your products and services in one video. While turning on a camera and shooting videos...
If you are anything like me, you go back and forth between person A and person B. Person A: “I don’t know what’s so hard about business, people love to buy what I am selling” And Person B: “No one wants to even talk to me let alone buy from me, I should just...
You may have heard the old saying “nothing happens in business until you make a sale.” So let me ask you. How are your sales going? It's always the question that comes before “what video should I make?” If you are frustrated or scared that you are not making enough revenue, its...